Beauty-influencer competition! James Charles uses his platform to pass on his knowledge to other deserving artists!

On Friday afternoon, he twitted:

“ONE HOUR UNTIL THE BEAUTY COMMUNITY GETS TURNED UPSIDE DOWN…”

His fans tried to figure out what the announcement could be. Charles came out with new palettes, a Christmas album, and a Sisters Tour. And for now, Charles is up for beauty-influencer competition.

He aims to pass on his knowledge to other deserving artists through his growing platform. We wish him all the best!

“This show has been one of my biggest dreams since DAY 1. I’ve learned SO much over the past few years and have been so blessed to grow the platform I have, and now I CANNOT WAIT to pass along that knowledge and help a few deserving artists grow their platform, too. “<

Also read: YouTube’s beauty community has been ripping apart by the clash between James Charles and Tati Westbrook

An opportunity to win a $50k prize

According to him, this competition will be YouTube’s first beauty-influencer competition. For this grand announcement, he uploaded a YouTube video. In the video, he asked:

“VERY SPECIAL ANNOUNCEMENT IS NOW LIVE!! This project has been a dream of mine for years & I can’t believe it’s happening. Do YOU Have What It Takes To Be An Influencer?”

Charles would let his viewers know about the procedures for submissions. He asked his fans to gear up for their chance to shine. In his YouTube video, he also revealed the new competition with a $50K prize.

To enter the competition, Charles came up with some criteria. Charles wrote:

“So the requirement is technically to have an active YouTube channel. We really want to cast influencers who have proved they already want it, are dedicated, and are able to stay on a schedule of good content. The # is flexible.”