About the conversational weather approach taken by Jodi Saeland, also about the veteran Mark Eubank

Published on August 2, 2017 | Published By: Isha Shayak | In Career , Married

Today, the most durable meteorologist in the local market is KSL-TV’s Mark Eubank, who first appeared in front of a camera over 32 years ago.
The others, Ch. 4’s Dan Pope, Ch. 2’s Bill Boss, and Ch. 13’s Jodi Saeland have comparatively shorter tenures, but they are building devoted followings of their own.

The 34-year-old Jodi Saeland stands out as the only female meteorologist broadcasting in Salt Lake City, in an overwhelmingly male market. In spite of her youth, she gives a positive impression of mastery of her medium.

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Her approach

Her approach is natural, she shuns false enthusiasm, and she is so tiny she looks tailored to the TV screen. By doing the 9 p.m. newscast on Fox, Channel 13, she gets the jump on the competition at channels 2, 4, and 5.

But contrary to the conventional wisdom that a woman must work twice as hard to compete for recognition in a man’s world, Saeland is remarkably laid back.

She says,

“I learned that from the Weather Channel, I can’t be someone I’m not. The way I am on the air and the way I talk in person is the same. Some forecasters are kind of ‘in your face. I’m not. I hope it works to my advantage.”

Source: Linkedln (Jodi Saeland) — Source: LinkedIn (Jodi Saeland)

Sealand’s apparent strength is her ability to make what she does look easy. She seems unaffected and completely conversational. Many TV stations around the country have at least one woman on staff now, but to secure the primary position, as she has at Fox, “is pretty hard.”

Originally from northern Minnesota, Saeland comes from a family of seven. She attended the University of Minnesota thinking she would get an engineering degree but had some doubts.

After taking a little time off, she became interested in meteorology. So she transferred to the University of Wisconsin at Madison, one of the best-known schools in the field.

Need of women in her field

Meteorology is a small area to which few women are attracted. Saeland says there were 33 members of her graduating class and only three are female.

“A lot of women do weather, like the bimbo types who used to wear short skirts, but that’s changing now. You want them to think of you as more than just a pretty face.”

As a senior, she had still not considered the possibility of pursuing a career in television, but some of her classmates were doing TV internships, so she decided to try it. She did a summer internship at a station in Minneapolis but found no job when she graduated.

“My first love was the weather, and television came second.”

Also read Lucy Verasamy: her life affected by her job! Learn about her meteorologist journey and body regime

Short Bio on Mark Eubank

Mark Eubank is an American scientist. He is a former meteorologist. He is best known for serving as chief meteorologist for the 2002 Winter Olympics. Mark is also famous for his work as a meteorologist for the KSL-TV channel 5 Television. He was the owner of WeatherBank, Inc. for 20 years. More Bio…

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